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Tuesday, November 3 • 10:15am - 11:30am
Why We Don't 'Just Do It' – Understanding the Intention-Behavior Gap

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Intention poorly predicts only about 30% of actual health behavior change – now coined as the "intention-behavior gap". In other words, just because someone intends to change and maintain their behavior, the data suggests that the majority will not follow through with their intention. Current research, including my own, as uncovered a novel understanding of the key factors that moderate the intention and health behavior gap. These key variables allow the lifestyle medicine practitioner to (1) understand the difficulties in changing patient behavior, and (2) apply strategies to encourage successful change and maintenance of healthy, lifestyle behavior in their patients.

avatar for Mark Faries, PhD

Mark Faries, PhD

Associate Professor, Stephen F. Austin State University & Texas A&M University College of Medicine
Mark D. Faries, Ph.D. is an Associate Professor within the Department of Kinesiology and Health Science at Stephen F. Austin State University, and an Adjunct Assistant Professor within the College of Medicine and Department of Health and Kinesiology at Texas A&M University. Dr. Faries... Read More →

Tuesday November 3, 2015 10:15am - 11:30am PST
Track 2 Fisk Room

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